Catalyst – Proud Member of the Motorcycle Industry Association (MCIA)
Catalyst is proud to announce that it has become a member of the Motorcycle Industry Association (MCIA), the UK’s leading trade body representing the motorcycle, scooter and powered light vehicle industry.
The MCIA plays a central role in championing and supporting the motorcycle sector, working closely with manufacturers, suppliers, dealerships and policy makers to promote, protect and expand the industry across the UK and Ireland.
Committed to serving the motorcycle industry
Catalyst’s membership marks a further step in the company’s long-standing commitment to the motorcycle industry. With more than 30 years’ experience supporting motorcycle dealerships, Catalyst has developed deep sector expertise through its Platinum Dealer Management System (DMS), which is specifically designed to meet the unique operational needs of motorcycle businesses.
By joining the MCIA, Catalyst aims to further strengthen its connection with the motorcycle community and remain closely aligned with the evolving needs of dealerships. Membership provides valuable access to industry insight, guidance and collaboration opportunities, helping ensure that Catalyst continues to deliver solutions that reflect current trends and challenges across the sector.
This closer alignment with the MCIA will also enable Catalyst to deepen its understanding of the operational and strategic priorities of motorcycle dealers, while contributing to wider industry conversations around innovation, technology and future growth.
Helping dealerships succeed
Rob Patrick, General Manager at Catalyst, commented: “Joining the MCIA is an important step for Catalyst as we continue our long-standing commitment to the motorcycle sector. For over 30 years, we’ve worked closely with dealers to understand the unique challenges they face. Being part of the MCIA lets us stay even more connected to the industry and ensures we can evolve our solutions in line with emerging trends, while providing dealers with the tools they need to operate efficiently and grow with confidence.”
Solutions for motorcycle dealerships
Platinum provides a fully integrated solution covering all key areas of dealership management, including sales, workshop operations, parts and clothing, accounts, reporting, booking and hire, and customer relationship management. The system also offers flexible access through Platinum Online and supports integrations with a wide range of leading manufacturers such as Suzuki, Piaggio, Kawasaki, Honda, Triumph, Aprilia and Yamaha.
Through its ongoing commitment to the sector, Catalyst remains focused on empowering motorcycle dealerships with the tools and insight they need to operate more efficiently, improve customer experience and grow their business.
Would you like to know more?
Contact our friendly team today for more information about our solutions for motorcycle dealers, or to see Platinum in action