The retention centre is designed to improve regular customer communication in a number of significant ways. It is one of the key elements in Catalyst's strategy to help our clients thrive in the current interesting financial environment.
Regular customer communication is now centralised. Easier to manage and totally automated. Better communication with customers will lead to higher customer retention (repeat business) and thus enhanced turnover.
All regular customer communication can now be done from within one option. A single communication (e.g. workshop service reminders) can now be automatically sent by multiple media methods according to customer preference and possibility (SMS and E-mail only to those with a mobile phone or E-mail address recorded). Customers can be tagged with their preferred method of communication (Mail, SMS or E-mail). Accidental repeat sending of the same communication to the same customer is blocked. Communication with specified customers can be blocked.